When business owners tell me they want to grow their business, what they often mean is that they want to make more money. But increasing revenue alone doesn’t always increase profit. In fact, sometimes it just creates more work and more stress. If you want to make your business more profitable — not just bigger — you’ll need a clear strategy. That’s where working with a business consultant can really make a difference.
Below are some practical ways a consultant can help you increase profit — not through gimmicks or risky leaps, but by getting the foundations of your business working better.
1. Sort Out Your Pricing
Pricing is one of the fastest ways to affect your bottom line. If your prices are too low, you’re leaving money on the table. If they’re too high for your market or not backed by the right value, sales can dry up. A business consultant can help you review your pricing model based on hard numbers — not guesswork — and work with you to adjust it in a way that supports both sales and margin.
Sometimes it’s about raising prices on certain services. Other times, it’s about packaging things differently or introducing tiered options. The goal is to position your offer so that it makes sense to your ideal customer — and makes you more profit.
2. Cut Back on Waste
Profit is not just about what comes in — it’s also about what goes out. Many businesses leak money without realising it. Maybe you’re overpaying for subscriptions, duplicating tasks across roles, or spending time on jobs that aren’t adding real value.
A consultant can do a walk-through of your business processes and identify areas where you can cut costs or operate more efficiently. This isn’t about slashing staff or cheapening your product — it’s about tightening up the way things are done so you can get more out of the same resources.
3. Focus on the Work That Pays
In a busy business, it’s easy to say yes to everything. But not every customer or service line is equally profitable. Sometimes you’re better off saying no to work that’s a poor fit — or restructuring things so that even the low-margin stuff starts pulling its weight.
A business consultant can help you analyse your product or service mix to figure out which areas are making you the most money — and which ones are just creating extra admin. Then, together, you can plan how to shift focus toward higher-margin work without dropping the ball.
4. Streamline and Automate Where It Makes Sense
If you’re still doing everything manually, you’re probably spending more time — and money — than you need to. Automation doesn’t have to be scary or expensive. Sometimes it’s as simple as setting up better email templates, using scheduling tools, or improving your invoicing process.
One of the areas I often help clients with is identifying repetitive tasks that can be automated with simple tools. This frees up your time (or your team’s time) to focus on things that genuinely need a human brain — like strategy, customer service, or business development.
5. Make Better Use of Your Financial Data
Are you making decisions based on real numbers, or just gut feeling? Many small business owners don’t have clear financial reports that show which parts of their business are working — and which aren’t.
A good consultant can help set up regular reporting so you know exactly how your business is performing. From there, you can make better decisions, spot trends early, and adjust course before small problems turn into big ones.
6. Build a Plan for Sustainable Growth
Making a short-term profit boost is one thing. Building a business that keeps delivering profit over time is another. That’s why I work with clients not just on quick wins, but on longer-term strategies — whether that’s hiring smarter, introducing new revenue streams, or planning for succession.
Every business is different. But if you’re working hard and still not seeing the profit you’d hoped for, there’s usually a better way to structure things.
If you’d like to talk through how we could increase profit in your business — without working longer hours — get in touch. It starts with a conversation and a proper look at what’s really going on behind the scenes.